Shira Leffel is the Head of Content and Copy at Quality Score, a boutique performance-based digital marketing agency that specializes in PPC advertising. She is also the lead author and editor for PPC Genius. Shira received her BA from the University of British Columbia and her MA from Tel Aviv University. When she’s not writing about PPC, she enjoys researching the migration decision-making process of refugees, training for international marathons, going on expeditions with her dog Madonna (the cutest mongrel in Tel Aviv), and taking photographs.Follow Shira on Twitter
Quality Score is a global digital marketing agency that specializes in PPC advertising. Read our annual company magazine for all the latest!
Do you have a profitable Google Display Network (GDN) campaign that you're looking to scale? Well, this should help!
This client approached us with a new sales funnel for a weight-loss supplement in December. We had 3 weeks to scale as high and fast as possible on the GDN.